Many advanced privacy updates are expected to come later in 2022. As more data breaches expose the need to protect privacy, more policy updates will come into play. Policies are mainly intended to enhance not just the privacy of users’ data but the integrity of the digital space and economy. One thing is certain, we cannot unwind the digital economy and neither will data collection be stopped. The provision of many online services depends on user’s data being collected and the collection, storage and management of data have become a critical part of the economy. While governments across the world cannot stop collecting and managing data, they can ensure that users’ privacy is continuously protected and enhanced. The following are among the many expected privacy updates 2022.

Privacy Regulations will Grow Countries: From 2021 to 2022, more countries will enact legislation intended to ensure privacy. The passage of the General Data Protection Regulation in the wake of massive data breaches and misuse of personal data has created a domino effect. Following the European Union, more countries are set to pass more privacy legislation that will affect how users’ data are secured and their privacy rights. India, China, Brazil and countries in Africa have passed privacy legislation since the beginning of 2021 and going into 2022, more countries will follow in their footsteps. For instance, China is working on the passage of its Personal Information Protection Law (PIPL) which will regulate the collection, management and sharing of the personal data of Chinese citizens. Given the huge size of the Chinese economy, the law when passed is sure to have major implications for data holders and internet companies.

Cookie Enforcement will Become More Serious: Countries worldwide will toughen their cookies policy, placing more privacy requirements on how cookies are used. Due to these policies, data holders and internet companies will be forced to enhance privacy and reduce the collection of unnecessary personal data. On their part, companies will take action to reduce the risks of falling foul of privacy legislation. Google has already announced plans to phase out the use of third-party cookies between 2022/2023. This is partly in compliance with the legislation that prohibits the collection of users’ data and sharing of such information with third parties without the consent of the owners. Also, to ensure the integrity of Google data processing platforms and develop trust among customers.

Data Government and Retention: As more regulations and policies impose more substantial privacy requirements, companies will have to develop more robust strategies and data governance architecture. With laws such as the California Consumer Protection Act, companies will need to maintain a much stronger control over what data they have, its storage, management and who has access to it. Data privacy policies in the coming year will place more premium on the safety and protection of customers’ personal data. This will mean more research into data security and the development of advanced tools in the storage and management of personal data.

Broadening of data protection roles: As privacy legislation keeps growing and data access and protection requirements increase, the number of persons working on data compliance will be broadened over the next year. A single data protection officer cannot handle the many requirements of extant legislation needed to be complied with, such as managing, supervising, responding to customers’ inquiries and enforcing governance standards.

Increased Transparency and People-centered Approach in Data Management: Privacy updates will require that companies collect and use consumers’ personal data in a transparent manner. As we advance, the focus has to move from generating personal data for business and advertisement purposes to ensuring users’ privacy. To comply with privacy laws and respond to data subject requests, data protection officers will need to operate in a transparent manner that assures their customers of the safety of their data. Also, companies are at higher risk of being sued if they fail to follow through with privacy legislation. Now, more than ever, companies that do not meticulously follow privacy legislation will face higher fines and loss of customers’ confidence and trust.

At the industry level, high-performing apps designed to ensure the privacy of data are already available, and as we move into the future, we will witness more updates. One such app that has outstanding privacy features is Hoody. It is an advanced privacy app that offers privacy and anonymity to its users, and ensures that they browse the internet safely and at a very high speed.Hoody can do multiple things that will make your activity harder to track. When using your browser with Hoody, each one of your tab and website gets a new IP, a new location and a unique set of Fingerprints, making tracking impossible.  Hoody Phantom Browsing™ future-proof technology beats the most advanced and invasive tracking techniques.

To conclude, the year 2021 witnessed more privacy protections and as we have moved into this year, more updates will be witnessed. With the protection of users’ data at the heart of it. Privacy updates designed to make it difficult for unauthorized access to users’ data will be rolled out.